Note: This mini-documentary was developed for the History Channel, to fill a commercial break in an episode of Modern Marvels focused on ancient stadiums. It built on the surrounding programming by exploring how Cisco is empowering the stadium experience of the future. Concept FAN-tastic TECHNOLOGIES There is nothing like the thrill and drama of watching…
Category: Concept
Travel Channel 2006 Rebrand Creative Platforms
Note: These creative platforms were developed to align all expressions of the Travel Channel brand on-air as it went through a brand refresh. The Travel Brand The Travel brand is an impression that exists within the minds of our target audience, travel enthusiasts. It is the cumulative effect of literally hundreds of encounters they have…