Note: These concepts were developed for Envy, an experiential agency, for their client, Warner Brothers Games and their presence at E3!, the international gaming industry conference in LA. WB Games E3! 2019 Queuing Engagements The following concepts are based on a propose “Queuing strategy”– wherein the line leading to each theater is blocked into…
Category: Concepts
CBSi Pop-Up at Superbowl VII
Note: This set of concepts were developed for Envy, an experiential agency, for their client, CBS Interactive, focused on their plans to create a pop-up store in Atlanta during the Super Bowl. CBSi Super Bowl VIII – Pop Up Activation CBS Interactive wishes to create a pop-up that defines “the living room of every sports…
Alienware at PAX West
Note: These concepts were developed for Envy, an experiential agency in Atlanta and the UK, for their client Alienware leading up to PAX West in Seattle. Alienware PAX West Engagement Ideas eSports – Pure Sports with a Twist eSports offers all the drama and exhilaration of NFL, NHL, and NBA games to the stadium…
Younger on TV Land Promo Concepts
Note: These concepts were developed to promote Younger on TV Land for Loyalkaspar, a NYC-based agency. Slang Translator This is a purely graphic spot until the tag. It translates the slang of 2000 into today’s slang. 2000 2014 Bling-Bling Selfie You got served srsly Not! TL;DR Tight! Turnt Jiggy Turn Down for What Biotch Moysha…
Extant on CBS Promo Concepts
Notes: These are concepts for the launch of Extant, a new show on CBS, for Loyalkaspar, a NYC-based agency. Extant Campaign Concepts BACKSTORY The most effective way to hook viewers into this series is by letting them sample it. This campaign establishes the backstory for Molly and John, setting the themes of the series in…
Bonnie and Clyde Promo, Maintitle, and Key Art Concepts
Note: This set of concepts were for the promotion and packaging of Bonnie and Clyde on the History Channel and Lifetime, for Loyalkaspar, and NYC-based entertainment marketing agency. Bonnie and Clyde- 2 Part Miniseries Lifetime and History Having read your brief and the scripts for the mini-series we are excited to submit ideas for its…
The Last Ship on TNT Promo Concepts
Note: These are on-air promo concepts for a new series on TNT, the Last Ship, for Loyalkaspar, a NYC-based agency. The Last Ship This show, at its core, is about the epic struggle between Order and Chaos. The virus’ effect is immediate and catastrophic. It wipes out most national governments, knocking the Human Race back…
Company of Heroes 2 Video Game Trailer Concepts
Note: These concepts were written to promote a new version of the video game Company of Heroes for Method Studios, via their Atlanta-based office (Riot). Method Design Atlanta Company of Heroes 2 Concepts by Jeff Boortz Tug of War Company of Heroes 2 pits the strategic and tactical expertise of one commander against another-‐ in…
Wal-Mart “Know How” Vignette Concepts
Note: These concepts were developed for Loyalkaspar, a NYC agency, for their client, Lifetime, for holiday-themed branded content for their sponsor, Wal-Mart. Wal-Mart “Know How” Vignette Concepts By Jeff Boortz :25/:05 Vignettes: Thanksgiving entertaining-based theme (food, home decorating, etc.) Upstairs- Downstairs Lifetime’s Know How: Imagine the perfect Thanksgiving. In a recreation of a scene that…
Ice Road Truckers Branded Content Concepts for the History Channel
Note: These branded content concepts were developed while at Concrete Pictures, a Philadelphia-based entertainment marketing magazines, for the History Channel /Ice Road Truckers for their ad sales group’s client, Anheuser Busch. Ice Road Truckers Anheuser-Busch Branded Interstitial Programming Top Line Concepts by Jeff Boortz Thanks for inviting us to come up with concepts for Anheuser-Busch…