Note: These branded content concepts were developed while at Concrete Pictures, a Philadelphia-based entertainment marketing magazines, for the History Channel /Ice Road Truckers for their ad sales group’s client, Anheuser Busch. Ice Road Truckers Anheuser-Busch Branded Interstitial Programming Top Line Concepts by Jeff Boortz Thanks for inviting us to come up with concepts for Anheuser-Busch…
